RCCG Chapel of Resurrection
Marketing, Communications & Community Engagement
- Event Marketing
- Social Media
- Community Engagement
- Role
- Marketing, Communications & Events Lead
- Organization
- RCCG Chapel of Resurrection, Boston
- Industry
- Nonprofit, Faith-Based Organization
- 4
- Events organized in 2026. Led event planning, promotions, logistics, and communications.
- End to end
- Marketing ownership. Independently managed social media, email marketing, and content development.
- 2026
- Communications strategy, with an audience-segmented email framework and annual community programming plan.
Overview
Developed an integrated nonprofit communications strategy to strengthen community engagement, introducing audience segmentation, structured email communications, and an annual event programming framework. Led marketing and coordination for four community events in 2026.
Strategy
Communications & Community Engagement Strategy
Developed an integrated communications framework aligning audience segmentation, email marketing, community programming, and event promotions. The strategy established a consistent communication calendar, tailored messaging for different community groups, and a structured approach to promoting church services and Caleb Generation events.
Email Marketing & Audience Segmentation
Created targeted communication strategies for general members, young adults, volunteers, ministry leaders, and first-time visitors.
Event Marketing & Management
Planned and coordinated community events, managing event concepts, promotional campaigns, logistics, and attendee communications.
Social Media & Content Marketing
Managed social media communications, developed promotional content, and supported community engagement through digital storytelling.
Community Programming & Engagement
Developed a 2026 Caleb Generation programming calendar, including themed monthly gatherings and quarterly community events.